Brand World

The BOSS core brand epitomizes authentic, understated luxury. The men’s collection offers modern, refined business- and eveningwear along with sophisticated casual looks and premium sportswear for after work. The unique fits, high-quality materials and exquisite styles help to bring out a man’s personality and give him the confidence that he is perfectly dressed for every occasion. Shoes and accessories round out the range, supplemented by watches, eyewear and fragrances produced under license.

The women’s collection of the BOSS core brand stands for feminine styles with a strong focus on precision workmanship, fine fabrics and detailing. The rich array of modern business fashions, exclusive leisurewear and glamorous evening apparel fuses skillfully styled silhouettes with excellent design and timeless elegance. Coordinated shoes and accessories complete the looks, which are enhanced by licensed watches, eyewear and fragrances.

BOSS Kidswear offers a premium range of leisure- and sportswear for newborns, children and young adults. Featuring high-quality fabrics and beautiful details, the collections offer a full range, extending from fashionable leisure looks to elegant ensembles for formal occasions.

BOSS Green is the sports lifestyle line from HUGO BOSS that transcends the boundary between stylish leisurewear and performance golf apparel. Positioned In the premium segment, the collection links fashion, lifestyle and functionality – and presents distinctive, dynamic looks in impactful colors.

As the urban casualwear collection from HUGO BOSS, BOSS Orange sends an easy-going message. The laid-back lifestyle fashions appeal to men and women who set stock in individuality and cultivate mobility and spontaneity as parts of their personal mindset. Shoes and accessories join licensed watches, eyewear and fragrances to perfect the uncomplicated, modern look.

As the fashion spearhead within the HUGO BOSS world, HUGO stands for progressive looks and an edgy, urban attitude. The brand offers contemporary design trends for both business and leisure. The women’s and men’s collections consistently set self-confident, stylish accents; shoes, accessories and licensed fragrances round out the ranges.